Just a thought. I don't know about other people, but for me, it is Bill Murray's fault (link).
Although he doesn't use social media, he is all over it. And the life depicted there is the life I (we?) want to live. I want to hang out all day, travel, drink, see things, and be adored. Yup. His life in social media is the life I want to have. Rather than going to the cafe and writing and taking pictures, though. . . I'm off to the factory.
